newmanx.com

Jul 1, 2017

HVF website

The Brief:
  • Give HVF a face-lift.

Solution:
  • The simple logo (in the style of a hipster coat of arms, a cross, four quadrants with something in each) was deconstructed into its elements, remixed into versions, and made into a repeating tile (in the style of Louis Vuitton repeating motif). That tile hints at a progressive legacy (real or otherwise).
  • The title was embellished with a 3D render, hinting a sophisticated capability.
  • hoboveganfusion.blogspot.com